Mr. Ron Vezina
Vice-President, Public Affairs
Under Ron’s leadership, the Public Affairs division’s work focuses on creating a favourable environment for Canadian Blood Services to achieve its business strategy and deliver on its promise to Canadians.
It does so by engaging and inspiring Canadians to become supporters, building and safeguarding the organization’s reputation and brand, and by forging mutually benefitting relationships with an array of stakeholders and partners.
Functionally, the Public Affairs division is responsible for board and stakeholder relations, communications, corporate reputation and health policy, creative services, government relations and philanthropy.
Ron brings more than 20 years of public affairs and business communications experience in the industry to his role, principally in the health care sector and having previously served in various positions at Canadian Blood Services and at prominent teaching hospitals. Before entering the communications profession, Ron worked on the front lines of health care as part of the allied health and support teams. The combination of these front-line and management experiences has given him a breadth and depth of perspective in the health care industry.
Ron is a graduate of the University of Ottawa where he majored in communications and minored in public administration.